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10 Top Crowdfunding Websites

BY SALLY OUTLAW , In her book Cash From the Crowd, Sally Outlaw, founder and CEO of crowdfunding website peerbackers, reveals the secrets of funding your business with help from colleagues, peers, family, friends and even perfect strangers through a crowdfunding campaign. In this edited excerpt, the author offers details on some crowdfunding platforms that offer entrepreneurs the opportunity to generate funds for their new venture. New crowdfunding platforms launch literally every day, so I’m only citing a few select ones that, in my experience, have the best track records, have been around long enough to build traction and a good reputation, and can be used to fund businesses. There are many reputable platforms, however, and a directory of crowdfunding platforms. Reward Indiegogo. Originally launched with a focus on film, Indiegogo pivoted to include funding for literally anything and is becoming known for financing personal and cause-related campaigns such as that for the bullied bus monitor, which raised over $700,000. It accepts all projects without review. As Indiegogo says on its website, “Our platform is available to anyone, anywhere, to raise money for anything.” While its success fee at 4 percent is 1 percent lower than most websites (which charge 5 percent), it does charge one of the highest […]

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