Blog

The Great Philanthropy Disruption

The stodgy world of philanthropy is about to be disrupted, and this disruption will fundamentally change and improve the way we integrate the act of philanthropy in to our daily lives. This year, Americans will donate more than $300 billion to charity. The vast majority of these donations will be small and they will be distributed to more than 1.6 million not-for-profit, tax-exempt organizations. While the data are limited, it’s clear that online giving is becoming more common. According to a Chronicle of Philanthropy analysis of online donations, more than $2.1 billion was raised online for charity in 2012, a 10.9 percent increase from the $1.8 billion raised in 2011. And this doesn’t even include the revolution in new payment processing solutions and crowdfunding platforms (I’ll get to that in a minute). Network for Good’s most recent study of the topic found that giving through social networks is significant, but donor loyalty is highest on the charity websites that build strong connections with donors. This is all about to change and improve for the better. In the next two years, social media will become the primary way that Americans give money to charity. Here are four reasons why: 1. Causes […]

The post The Great Philanthropy Disruption appeared first on CrowdFund Beat.

Leave a Comment